Meet St. Homobonus, the Patron Saint of Salesman
If you're currently staring at a pipeline of cold leads and wondering where it all went wrong, you might find yourself looking for some backup from the patron saint of salesman. It's a tough gig, isn't it? Sales isn't just about talking; it's about resilience, the ability to take "no" for an answer a hundred times a day, and the grit to get back up for the hundred-and-first call. Whether you believe in the power of intercession or you just like a bit of historical trivia to keep your spirits up during a dry spell, there's actually a specific figure in the history books who "gets" the hustle. ...